MAKING YOUR WEBSITE WORK FOR YOUR BUSINESS
NOT YOUR BUSINESS FOR YOUR WEBSITE

SEO Services Overview

We offer a number of SEO Services from basic search engine submission, through to full search engine optimisation, keyword analysis, pay for inclusion management and pay per click campaign management.

Search Engine Optimisation

Our search engine optimisation programs are tailored for individual sites and marketing budgets. We have handled the search engine optimisation for international blue chip organisations, ecommerce businesses, new ventures and SME enterprises.

All our optimisation work includes the following key features:

KEYWORD ANALYSIS:SITE STRUCTURING:META TAGS:KEYWORD PLACEMENT:LINK DEVELOPMENT

Search Engine Submission

Search Engine Submission used to be the bedrock of a search engine placement campaign, but in recent times as the search engine indexes have grown to sizes of 2 billion+ web pages just submitting your site no longer guarantees good placements and visitors to your site. On the other hand not submitting is not a good plan either.

Our search engine submission strategy is based around getting your site listed where it really counts, in the key search engines and directories. Did you realise that 95% of search engine referrals will be generated by the top twenty search engines and directories. In order to get the best for your site we hand submit to these key engines and directories and auto submit to another 200 or so established 2nd tier search engines.

Keyword Analysis

Don't underrate keyword analysis. You may refer to your product as a 'CKN' but do your customers? Keyword analysis is used to identify target keyphrases that your potential customers are using as their search terms and how strong the competition is for these keyphrases.

Pay For Inclusion (PFI) Management

Pay For Inclusion (PFI) is a market segment that needs to be addressed. Major directories and top industry portals are now mostly charging either a fixed fee for inclusion or an ongoing yearly charge (just like the hard copy Yellow Pages). Additionally there are some search engines which charge to spider your site, this is sometimes referred to as Pay For Spidering (PFS)

Pay Per Click (PPC) Management

Pay Per Click advertising can be an effective method of marketing your site; it can also be very costly if not handled correctly. Do not enter the PPC marketplace with a major campaign unless you know the value of a visitor to your site.